LEADING European oil and lubricant specialist Motul is to be the official partner of the 2016 International Dirt Bike Show, the two parties have announced.
The manufacturer has teamed up with the premier indoor off-road motorcycle exhibition as it reveals the launch of 13 new bespoke products for the dirt bike market.
Motul brand manager Richard Barrett said: “The International Dirt Bike Show has gone from strength to strength in recent years and Motul is proud to partner with the biggest and best off-road event on the calendar.
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“We have a great range of MX specific products which will be showcased to thousands of visitors by some of our top riders. I can’t wait for October 27 now.”
The event runs for four days at Warwickshire’s Stoneleigh Park from October 27-October 30, welcoming thousands of riders and enthusiasts looking to stock up on care and maintenance products, riding kit, accessories and more.
Major marques will be showcasing their ranges, including 2017 models for motocross, trials and enduro, and there’ll be a host of live action and entertainment for all the family either on stage or in the live action halls.
International Dirt Bike Show commercial director Nigel Hole said: “We’re delighted to be working with Motul as we continue to develop the International Dirt Bike Show for our visitors from the UK, Europe and across the world.
“It is a prestigious brand recognised by all in the scene and we look forward to seeing the partnership in action both in the build up to the event, and at Stoneleigh Park later in the year.”
For more information on the show, trade and tickets, plus visitor and exhibitor news, see dirtbikeshow.co.uk